PRIVACY POLICY

Serah’s Boutique is committed to protecting the privacy and personal information of our customers and visitors. This Privacy Policy outlines how we collect, use, store, and protect your data when you interact with our website or services.

Legal Disclaimer

The explanations and content in this Privacy Policy are for general informational purposes only. This document is not intended to serve as legal advice. We recommend that you seek legal counsel to ensure your Privacy Policy complies with the specific laws applicable to your jurisdiction, particularly in the UAE or the regions where your customers reside.

1. Information We Collect

We may collect the following types of information:

Personal Information: Name, email, phone number, address, and other information you provide when placing an order, submitting a contact form, or interacting with our team on WhatsApp.
Order Information: Product preferences, sizing, and delivery details.
Technical Data: Device information, browser type, IP address, and general location data through analytics tools.
Media & Images: For promotional purposes, we may use AI-generated images, customer reviews, or images submitted with consent.

2. How We Collect Your Information

Information is collected when you:

Browse our website
Place an order
Communicate with us via email or WhatsApp
Submit a form (e.g., newsletter signup or inquiry)
Interact with embedded tools or AI-powered features

3. How We Use Your Information

We use your data to:

Process and fulfill your orders
Communicate regarding your purchases or support requests
Improve your shopping experience and personalize our offerings
Analyze website usage for security and optimization
Share promotions, if you opt into marketing communications

4. Sharing Your Information

We do not sell, rent, or trade your personal information.

Your data may be shared with:

Delivery partners for order shipping
Secure payment processors
Customer service tools (e.g., WhatsApp or support platforms)
Legal authorities, if required to comply with law

All partners are selected carefully and required to maintain privacy standards.

5. Use of AI & Visual Media

To maintain our brand standards and visual consistency:

Some product photos and banner images may be AI-generated or AI-enhanced.
These visuals represent styling, fabric feel, and modest fashion inspirations but do not replace the physical product or actual garment quality.
Any customer photos used in promotions are published only with explicit consent.

6. Cookies & Analytics

We may use cookies and third-party analytics tools (e.g., Google Analytics) to understand user behavior and improve our website. You can manage cookie settings through your browser.

7. Your Rights

You may request:

Access to the personal data we hold about you
Correction of inaccurate information
Deletion of your data (unless required for legal or operational reasons)
To unsubscribe from marketing communications at any time

To make a request, email us at: serahsboutique.ae@gmail.com

8. Children's Privacy

Our website and services are not intended for users under the age of 18. We do not knowingly collect data from minors. If we become aware of any such data, it will be promptly deleted.

9. Data Retention

We retain your information as long as needed to fulfill your orders and provide services. Data may be stored securely for record-keeping, legal obligations, or fraud prevention purposes.

10. Policy Updates

This Privacy Policy may be updated periodically. The revised version will be posted on this page with an updated “Effective Date.” Continued use of our website after updates constitutes your acceptance of the changes.

Contact Us

If you have any questions or concerns about this Privacy Policy or how your data is handled:

Email: serahsboutique.ae@gmail.com
WhatsApp: +971 56 701 9893